Zagster, & SEMCOG Expand Bike Share Network in Detroit

More bikes for more people to get around Motor City

DETROIT, Mich. (July 14, 2015) Michigan's largest media and marketing company,, and the Southeast Michigan Council of Governments (SEMCOG) have joined the growing Downtown Detroit area bike share program managed by Zagster. With two new bikes added by and one new bike added by SEMCOG, the program now totals 57 bikes. These bikes are available to employees, allowing them a healthy, convenient, sustainable and fun way to run errands, grab lunch, get to meetings or just exercise in downtown Detroit.

“Bike sharing in Detroit has rapidly grown due to support from numerous partners, including DTE Energy, Quicken Loans, and SEMCOG,” said Timothy Ericson, co-founder and CEO of Zagster. “Since launching bike sharing in Detroit about two years ago, more than 3,000 Zagster members in Detroit have taken more than 15,000 rides on a Zagster bike – all without taxpayer subsidies or public funding. These partners are showing that Detroit can have the same amenities as other leading US cities.”

In fact, Detroit is about to get protected bike lanes, a feature that many of the world's bike-friendly cities have. These bike lanes will be guarded by traffic barriers and are clearly marked for bicyclist, preventing cars from interfering with riders. There are plans to expand protected bike lanes throughout Downtown Detroit in the future.

Riders can join by downloading the Zagster Mobile App, available for iPhone and Android, or online at To use the Mobile App, riders simply enter the unique ID of the bike they wish to ride and an access code for the lock box is provided. Riders can use the code throughout the duration of their rental to lock and unlock the bike anywhere along their trip. Once the bike is returned to a Zagster location, the touch of a button ends the rental and releases the bike for the next rider.

"SEMCOG's mission is to help maintain Southeast Michigan's transportation systems, environmental quality, economic interests and infrastructure," said Scott Failla, Human Resource Specialist at SEMCOG. "Detroit's Zagster bike share program is helping us to fulfill our mission."

"At, we’re always looking for ways to encourage our employees get out and enjoy the benefits of working downtown,” said Alan Lenhoff, Director/Project Management and Corporate Communications at "Zagster's turnkey bike share program gives us an easy way to offer them both practical transportation – and an opportunity to have fun, whether it’s biking to a lunch-time concert, riding along the riverfront or just enjoying a little exercise on a nice day.”

Zagster features the Breezer Uptown, an award-winning bike known for its lightweight, yet durable construction, specifically designed for city riding. All bikes come with spacious baskets perfect for groceries, take out, or goodies from various Detroit retailers. With an attached flexible lock, riders can park their bikes wherever they want, allowing the ultimate in convenience.

About Zagster

Founded in Philadelphia in 2007 as CityRyde and now headquartered in Cambridge, Mass., Zagster is the leading provider of private and public-private bike sharing systems. Zagster is uniquely focused on contracting with property managers, hotels, businesses, universities and smaller cities across North America to make bike sharing programs available to tenants, employees, guests, students and residents. This highly efficient and unique model allows Zagster to offer services in areas that traditional city-wide bike sharing systems can't reach. More information about Zagster is available at

About is Michigan's largest local media and marketing company. It delivers the trusted brands of Michigan's largest audience, combined with proven research, creative strategy and marketing expertise. pulls together the largest news and information audience in the state with the top multi-platform marketing experts to help businesses grow. More information about is available online at


The Southeast Michigan Council of Governments (SEMCOG) supports local planning through its technical, data and intergovernmental resources. SEMCOG's work improves the quality of the region's water, makes the transportation system safer and more efficient, revitalizes communities, and spurs economic development. More information about SEMCOG is available online at

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