ICYMI: This Week in Micro-Mobility, May 31st Edition

ICYMI: This Week in Micro-Mobility, May 31st Edition

by Timothy Ericson

There wouldn’t be a Zagster if it weren’t for Timothy Ericson. As Founder and Chief Business Officer, Timothy is responsible for growing Zagster and reshaping cities with its nifty microtransit solutions. Also, if you’re looking for a wine recommendation, he’s your guy.

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Timothy Ericson

Founder and CBO

This week’s newsletter includes stories about National Bike Month, multiple modes of micro-mobility in communities such as Albuquerque (NM) and St. George (UT), and 7 wise recommendations for implementing community-based micro-mobility. Let’s get rolling!

Today is the final day of National Bike Month, and we’ve enjoyed celebrating it with you! You still have (a little) time to take advantage of our special May promotion of half off our annual membership (just sign up on our app). You can also enter our “Why I Bike” contest (awarding five FREE annual memberships for the best quotes). Tell us why you bike at social@zagster.com -- we’ve been posting many of the great quotes on Zagster’s social media accounts. Zagster’s Karl Alexander will reveal the five winners on Monday in a ZBlog post.

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We’ve operated a bike share in Albuquerque (NM) for a while. ABQ is now going multi-modal, launching Spin scooters to complement its popular bike share. Our CEO Dan Grossman celebrated the May 24 launch in ABQ (see this great video from KOB 4 News). “Albuquerque is at the forefront of offering multi-modal micro-mobility programs to its residents and we applaud its efforts,” said Dan G., adding that Zagster will be bringing about 40 new jobs to ABQ via the scooter launch. Albuquerque City Councilor Pat Davis cut the ceremonial “launch ribbon” with Dan, adding that “Albuquerque is proud to offer multi-modal transportation options in the City. The pedal bike program has been an enormous success and we are confident Albuquerque residents and visitors alike will find the scooters to be a convenient, quick, and affordable way to go short distances within the city, supporting local businesses along the way.”

Zagster CEO Dan Grossman and Albuquerque City Councilor Pat Davis

Zagster CEO Dan Grossman and Albuquerque City Councilor Pat Davis

ABQ is a great example of how building partnerships with cities over time, and gaining their trust (as well as community-based know-how) through launching and operating a bike share, can be a great foundation for launching multiple vehicle modes and meeting different use cases that better serve evolving community needs. The alternative to this community-based and iterative process is to “launch and move on,” which just isn’t the Zagster way. We get to know communities and their needs; we collaborate to build comprehensive, complementary solutions that may include multiple modes of micro-mobility, depending on what best serves our community partners.

Speaking of multi-modal micro-mobility, a ZBlog post this week, How the Nation’s Fastest Growing City Built a Multi-Modal Solution, is a must-read case study in how multi-modal micro-mobility is working to serve the needs of St. George, Utah. We’d love to see local officials in ABQ as thrilled as St. George Mayor Jon Pike, who said a month after the Spin scooter launch: "The response [of our residents] has been phenomenal. These alternative modes of transportation provide great ways to get around the city as well as having the potential to increase our community's overall level of health and wellness."  We at Zagster know that our success depends upon the success of the communities we serve, and we’re lucky to partner with Spin in offering multiple modes of micro-mobility to meet every use case a community might have.

A must-read Cities Speak blog post, What You Need to Know About Micro-Mobility, offers 7 recommendations for how local leaders should implement micro-mobility. These 7 recommendations are stated so clearly, and Zagster is so strongly in agreement with each of them, that I’ll simply quote them directly:

  • Get out in front of surprise deployments.

  • Utilize pilot programs to consider right of way policy, cost structure, sustainability and opportunities to work with different companies.

  • Consider safety.

  • Develop a plan and agreement for trip data.

  • Re-evaluate bike infrastructure.

  • Focus on equity.

  • Be proactive about learning from other cities.

Have yourself a great weekend!