BMX Legend Dave Nourie Makes Zagster Work for Him

BMX Legend Dave Nourie Makes Zagster Work for Him

by Kyla Hanaway

Kyla Hanaway has an eye for talent, and she’s helped build Zagster into the community-driven, goal-oriented organization it is today. When she’s not working to change the world, she’s most likely reading a non-fiction page turner or playing Barbies with her daughter.


Kyla Hanaway

Director of People Operations

To watch Dave Nourie ride a bike is to watch a demonstration of… something. But we’re still trying to figure out exactly what that something is. Is Nourie defying the laws of physics? Or is he giving a Bill-Nye-level demonstration of physics in action? Either way, to experience Nourie ride a bike is to see two-wheeled beauty come to life.

Watch this video and you’ll see what we mean.

And we’re proud to call him one of our own. Nourie, among the most prolific and talented competitive flatland BMX riders in history, operates the Zagster Rogue Bikeshare program in Ashland, Oregon. It’s a gig he slips in between touring the world to compete for Team Haro and Rekklamation Bikes in BMX events, running a preschool/kindergarten with his wife, Paula, and overseeing his own BMX academy and shows.

“The biggest part of my Zagster job is rebalancing,” says Nourie, who’s been on the job for us since early 2017. “We have a big hill here, so all the bikes that start out uptown eventually end up downtown and need to be brought back up. I do that every day. I also go by the YMCA every day, so I see what’s there.” Nourie also does all the maintenance work on the program’s 30 bikes.

“It’s like having another sponsor,” he says of his independent contractor role with Zagster. “It turned into the perfect job to fund the BMX. I’m all for supporting another form of transportation beside cars.”

Besides having two wheels and a chain, Nourie’s BMX bike doesn’t have much in common with a Zagster bike. The much smaller BMX bike is built for the kind of holy-cow stunts Nourie performs on them; Zagster bikes are designed for chill sightseeing and fun and efficient transportation.

Nourie fell in love with BMX as a kid growing up in San Diego in the 1980s. “I’d go to the beach and there was all this stuff going on that was just getting started, like breakdancing and hip-hop,” he says. “I fell in love with BMX right away. I won the first three contests I entered.”

Nourie toured the country in the 1980s and ‘90s, competing in events and performing his stunts, always in a pair of Vans, a long-time sponsor. He eventually retired from competition but decided to return to the tour three years ago, when he turned 50. (Yes, he does this stuff at age 53.) Nourie now rides in the pro class old school category, sometimes going up against riders half his age. He’s been ranked in the top ten in the pro class since his return, and in 2016 was runner-up for the year-end title in the old school class.

Not bad for a guy with a part-time gig, huh?